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IEMI Labs

CoachVision AI

Pocket AI coach that analyses technique on the training field

In development · Ships Q2 2027Reservations open
From$599per unit (one net or lane)

Software: $49 per month

$49 deposit, credited against the final price, refundable any time before shipment. Target ship window Q2 2027.

athlete · 17kpREC ● EDGE · ON-DEVICEKENDRYTE K230LATENCY < TARGET · NO CLOUD UPLOAD
Product render — final design may vary

Real-time 3D render · drag to rotate · final design may vary

What it is

A palm-sized camera you set on a tripod beside the training field.

What it does

  • Tracks posture, speed and angles
  • Spots technique faults as they happen
  • Sends coaching tips to your phone
  • Builds annotated replays per athlete

Who it's for

Coaches, academies, school teams, physios and serious athletes.

Look inside

What's inside CoachVision AI

Keep scrolling: it opens up in real time to show the parts that do the work.

athlete · 17kpREC ● EDGE · ON-DEVICEKENDRYTE K230LATENCY < TARGET · NO CLOUD UPLOAD
Product render — final design may vary

Overview

CoachVision AI is a palm-sized 8 cm camera with an on-device AI processor that analyses player technique in real time. Set it on its tripod, press record, and it tracks posture, movement, speed and angles for cricket, football, baseball, running and more — then delivers AI-generated feedback to the coach's phone.

  • 1080p global-shutter camera with on-device pose estimation (K230 / Hailo-8L)
  • Bowling, batting, kicking, swing and running analysis in real time
  • Metrics for speed, joint angles and posture with AI-generated feedback
  • 8 × 8 × 8 cm, tripod-mounted, 4–8 h battery or USB-C

The problem

Quality technique coaching depends on expert eyes and slow, manual video review. Most academies, school teams and individual athletes cannot afford biomechanics labs or full-time analysts, so faults in bowling actions, kicks, swings and running form go uncorrected — limiting performance and increasing injury risk.

Use cases

Cricket bowling and batting

Measure front-foot landing, arm angle, release point and bat swing path to improve technique and spot elbow-extension risk early.

Football technique

Analyse striking, passing and sprint mechanics with joint-angle metrics and side-by-side comparisons.

Baseball and softball

Break down pitching and hitting mechanics frame by frame with automatic keypoint overlays.

Running and athletics

Track stride length, cadence, ground contact and posture for sprinters and distance runners.

Academy progress tracking

Keep a measurable record of each athlete's technique over a season for coaches and parents.

Self-coaching

Give individual athletes objective, instant feedback when no coach is present.

How it works

  1. 1

    Record

    Place CoachVision on its tripod, choose the sport and drill in the app, and start a session.

  2. 2

    Analyse on-device

    Pose estimation and action recognition run in real time on the K230 / Hailo-8L processor.

  3. 3

    Measure

    The device computes speed, joint angles, timing and posture metrics for every repetition.

  4. 4

    Feedback

    AI-generated coaching cues and annotated clips appear on the coach's phone within seconds.

  5. 5

    Track progress

    Sessions sync to the dashboard so trends and improvements can be reviewed over time.

In the app

IEMI Coach

The IEMI Coach app runs sessions, shows live metrics and annotated replays, and stores athlete profiles; the web dashboard gives academies a team-wide view.

  • Sport and drill presets
  • Live skeleton overlay
  • Rep-by-rep metrics
  • AI coaching cues
  • Side-by-side comparison
  • Athlete progress reports
IEMI CoachLive
Net session · Fast bowling
Front-knee angle
162°
Run-up speed
21.6 km/h
Elbow flex
17°
Reps
24
Bowler · Aarav 0.96Front knee 0.91Bowling arm 0.88Ball 0.84● RECCAM 03 · ON-DEVICE07:42:07
  • Elbow flex 17°07:42

    Above 15° guide on delivery 22 — review replay

  • Front knee braced07:35

    Good brace on 6 of last 8 deliveries

  • Fatigue signal07:28

    Run-up speed down 9% vs session start

  • Session started07:10

    Fast-bowling net · 1 athlete tracked

App preview with sample data — interface in development

AI capabilities

Runs on-device · Kendryte K230

Pose estimation and movement tracking

Tracks 17–133 body keypoints per athlete at up to 60 fps on-device.

Model: RTMPose / YOLO11-pose

Action recognition

Recognises bowling, batting, kicking, swinging, running and segments each repetition.

Model: ST-GCN skeleton-based action model

Performance metrics

Computes joint angles, segment speed, stride and timing from keypoint trajectories.

Model: Biomechanics engine over 2D/3D keypoints

Ball and implement tracking

Tracks the ball, bat or club to measure speed and path.

Model: YOLO11-n + tracker

AI-generated feedback

Turns metrics into plain-language coaching cues, generated on the phone app.

Model: Rule-based coaching engine + compact on-phone language model

Hardware & target specifications

Targets for production units. Subject to change during development.

Hardware

CoachVision AI hardware
AI processorKendryte K230 (6 TOPS) or Hailo-8L (13 TOPS)
Camera1080p global shutter, up to 120 fps, wide-angle lens
Sensors6-axis IMU (level and stability) · Ambient light sensor
ConnectivityWi-Fi 6 · Bluetooth LE 5.3 · USB-C (data and power)
PowerBuilt-in battery (4–8 h) or USB-C power
EnclosureRounded polycarbonate shell, rubberised base, 1/4-inch tripod mount
Dimensions8 × 8 × 8 cm (tripod mount)
Weight~280 g (without tripod)
Ingress ratingIP54

Vision

Vision target specifications
Sensor1080p global shutter
Frame rateUp to 120 fps
LensWide-angle, fixed focus
Tracking range2–25 m

AI

AI target specifications
ProcessorK230 (6 TOPS) / Hailo-8L (13 TOPS)
Pose trackingUp to 60 fps, up to 4 athletes
Sports at launchCricket, football, baseball, running
ProcessingOn-device; cloud optional

Power and connectivity

Power and connectivity target specifications
Battery4–8 h
ChargingUSB-C PD
WirelessWi-Fi 6, BLE 5.3
Storage64 GB on-board

Physical

Physical target specifications
Size8 × 8 × 8 cm
Weight~280 g
Mount1/4-inch tripod thread
RatingIP54 (splash and dust)

Built with

The real parts inside

Proven, off-the-shelf components our prototypes are built on. Final production parts may differ.

Raspberry Pi 5 (reference photo)

Raspberry Pi 5

Main computer for our edge boxes

Photo: SimonWaldherr,CC BY 4.0, via Wikimedia Commons · AI overlay added

Raspberry Pi AI HAT+ (Hailo AI accelerator) (reference photo)

Raspberry Pi AI HAT+ (Hailo AI accelerator)

Runs the vision models on the device

Photo: SparkFun Electronics,CC BY 2.0, via Wikimedia Commons · AI overlay added

Compact camera module (reference photo)

Compact camera module

Built-in camera for our own devices

Photo: the Raspberry Pi Foundation,CC BY-SA 4.0, via Wikimedia Commons · AI overlay added

Lithium-ion battery cells (reference photo)

Lithium-ion battery cells

Hours of cable-free power

Photo: Sevenethics,CC0, via Wikimedia Commons · AI overlay added

Reference photos of commercially available components. IEMI Labs is not affiliated with or endorsed by their manufacturers. Photo credits

In the box

Planned contents

  • CoachVision AI camera
  • Foldable tripod
  • USB-C cable
  • Carry pouch
  • Quick-start guide

Software & app

The IEMI Coach app runs sessions, shows live metrics and annotated replays, and stores athlete profiles; the web dashboard gives academies a team-wide view.

  • Sport and drill presets
  • Live skeleton overlay
  • Rep-by-rep metrics
  • AI coaching cues
  • Side-by-side comparison
  • Athlete progress reports

Integrations

  • IEMI Coach app (iOS / Android)
  • Web dashboard
  • Video export (MP4 with overlays)
  • CSV metric export
  • REST API for academy systems

Pricing

Hardware: $599 per unit (one net or lane)

Software: $49 per month

India pricing is planned at ₹1,999 per month. Core on-device feedback works without a subscription; plans add cloud storage, athlete history and team dashboards.

Coach

$599 + $49/mo

For individual athletes and private coaches.

  • One CoachVision unit
  • All sport modules
  • Up to 10 athlete profiles
  • Annotated clip export

Academy

$599 per lane + $49/mo per lane

For academies, schools and clubs.

  • Multiple nets or lanes
  • Unlimited athletes
  • Team dashboard
  • Priority support

Indicative launch pricing in USD, excluding taxes and shipping. Final pricing is confirmed before any balance is charged.

Estimated impact

Video review time for coaches
up to 60% less (est.)
Technique faults caught earlier
up to 2× more (est.)
Cost vs. lab biomechanics session
up to 90% lower per athlete (est.)

Illustrative estimates based on internal modelling and typical deployments; not measured results. Actual outcomes depend on site conditions and usage.

Designed for

  • Sports academies
  • School and college teams
  • Clubs and private coaches
  • Individual athletes
  • Physiotherapists and S&C coaches

Roadmap

Target milestones. We will email reservation holders and pilot partners as they change.

  1. Q4 2026

    Reservations open; pose-estimation prototype on K230

  2. Q1 2027

    Cricket and football modules in academy testing

  3. Q1 2027

    EVT and DVT builds; battery and thermal validation

  4. Q2 2027

    First shipments with cricket, football, baseball and running modules

  5. Q3 2027

    Additional sport modules (tennis, golf) planned via software update

Questions

Ask about CoachVision AI

Volume orders, clubs and institutions, integrations or anything else. We reply within two business days.

We use your details only to respond to this request. See our privacy policy.

CoachVision AI FAQ

General FAQ
Is the $49 reservation deposit refundable?

Yes. The $49 deposit is fully refundable any time before your unit ships — email [email protected] or use the refund link in your confirmation email. It is credited in full against the purchase price, and reserving creates no obligation to buy. Payments are processed securely by Stripe.

Is my data processed on the device?

Yes. Pose estimation and metrics are computed on the device. Video stays on the camera and your phone unless you choose to sync it to the cloud dashboard. Athlete data for minors requires guardian consent in the app.

Which sports are supported at launch?

The launch target is cricket, football, baseball and running. Further modules are planned and will be delivered as software updates.

Does it need an internet connection?

No. The camera connects directly to your phone over Wi-Fi and Bluetooth, so it works at any ground. Internet is only needed to sync to the cloud dashboard.

How hard is it to set up?

Unfold the tripod, position the camera 3–10 m from the athlete, choose a drill in the app and press record. The app guides you through framing.

Is CoachVision AI available now?

CoachVision AI is in development. Specifications shown are target specifications and may change as we complete engineering validation. We are targeting a Q2 2027 ship window and will email reservation holders with every major milestone.

What warranty will it come with?

We are planning a 2-year limited hardware warranty covering manufacturing defects, with advance replacement for pilot and business customers. Final warranty terms will be published before shipping begins.

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CoachVision AI

From $599 · Ships Q2 2027

Reserve $49